Brief Introduction
BeautyUp is a mobile app focused on personalized makeup and cosmetics experiences:
• Helps users find the right makeup products tailored to their needs
• Provides curated makeup bag options for different occasions and purposes
• Displays real-time market prices along with the best product recommendations
• Provides curated makeup bag options for different occasions and purposes
• Displays real-time market prices along with the best product recommendations
Sketching & Ideation
We conducted interviews with marketing specialists and professional makeup artists to better understand the industry landscape. Based on these insights, we explored and documented a wide range of product ideas to guide early concept development.
User Journey
Following user research, I created a product sitemap to help the team define and align on the overall structure:
• Signup Flow: Users can easily register via social media accounts
• Data Capture Flow: A scanning feature allows users to instantly access detailed product information
• Product Details: Organized category directories and multi-use product scenarios enhance usability and discovery
• Data Capture Flow: A scanning feature allows users to instantly access detailed product information
• Product Details: Organized category directories and multi-use product scenarios enhance usability and discovery
Wireframing
I developed wireframes for each screen, focusing on clear structure and intuitive navigation. The goal was to create a seamless flow that delivers meaningful and relevant user experiences.
Prototyping and Testing
With a defined user flow, I built interactive prototypes based on the wireframes. These prototypes enabled us to test the overall experience, gather feedback, and iterate on usability improvements.
Visual Design
The visual design features cyan blue and bright yellow as primary accent colors for buttons and key elements. A clean, minimal interface with generous use of white space was applied to highlight makeup content and ensure clarity.
UI Kit
